This is an invitational mailer for the store opening of Schiaparelli on Dover Market Street in New York City. Elsa Schiaparelli was an Italian fashion designer from an aristocratic background. She created the house of Schiaparelli in Paris in 1927, which she managed from the 1930s to the 1950s. Starting with knitwear, Schiaparelli's designs celebrated Surrealism and eccentric fashions. To showcase one of Schiaparelli’s designs, I added footwear from the most recent collection.